Marketing

The Marketing Certificate of Achievement encompasses an area of study which includes a overall study of basic business issues, as well as specific issues relating to marketing and advertising.  This certificate is designed to prepare students to seek entry-level marketing and advertising jobs, and the courses supporting the certificate combine classroom lectures, demonstrations, and a wide use of technology to ensure relevant training.

15 annual certificate completers are expected.

The Business program is creating a Marketing Certificate to fulfill the current and projected demand for people who might be interested in getting sales, advertising, and/or marketing types of jobs. This new certificate is supported by the Business Advisory Committee, which met on September 24, 2021, and the COE report dated October 2020.

There is an interest in and a need for creating a program for both transfer and nontransfer business students who may be looking for entry-level sales, marketing, and advertising positions. This certificate is designed to prepare students for internships and entry-level positions in business and industry in those fields.

None

Course	Title	Units	Year/Semester (Y1 or S1)
BUS 130	Introduction to Business	3	Y1
BUS 185	Elements of Marketing	3	Y1
BUS 192	Advertising	3	Y1

Mathematics and Business Division

Mt. San Antonio College - Marketing Management Certificates of Achievement Pasadena City College Business Administration - Marketing Management Certificate of Achievement

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