Architectural Photography

This certificate provides instruction in architectural photography and the use of large format cameras. Additionally, hands-on experience is gained in the manipulation of ambient and artificial light sources and the application of professional lighting techniques. Students completing this certificate program will be qualified for employment in the fields of architectural photography, real estate photography, commercial photography, editorial photography, and to work as a photographer’s assistant. 

Enrollment and Completer Projections

From 2011-Spring 2018 approximately 182 degrees and Certificate of Accomplishments were delivered in PHOT. We are seeking to convert our current CTE programs to Certificate of Achievements.

CB01: Course Department Number	CB02: Course Title	Annual # Sections	Cap per class	Annual Enrollment Totals
PHOT 51 ­	Beginning Photography	24-28	25 per class	600
PHOT100	Design Fundamentals	6-8	30 per class	200
PHOT 80	Outdoor and Ambient Lighting	2	30 per class	50
PHOT 85A	Beginning Lighting	2-4	25 per class	60
PHOT 60A	Beginning Photoshop	6-8	25 per class	200
PHOT 102C	Phase One Capture One	2	20 per class	40
OR
PHOT 83	View Camera	1	25 per class	20
PHOT 102A	Architectural Photography	1	25 per class	20

Program Goals and Objectives: In the bay area architectural photography is in strong demand at corporations such as Airbnb, real-estate and staging firms, commercial real-estate, architectural firms, project management firms, publications for editorial assignments and more. Courses that make up this certificate prepare students for work in professional photography and capture including but not limited to interior and exterior architectural photography and other commercial and editorial photography.

Upon completion of this program, students will be able to:

·     Use the traditional tools and techniques of photography

·     Apply design concepts inspired by the aesthetics and history of architecture

·     Apply the techniques and aesthetics of light to the requirements of photography

·     Apply digital hardware and software technologies used in the field of photography

Students must complete 5 of 7 courses at City College of San Francisco. All courses must be taken within a 4-year period.

The minimum time for completion of this certificate is 2 semesters. Completion time will vary based on student preparation and number of classes completed per semester.

Required courses and recommended sequence (20 units):

1ST SEMESTER	PHOT 51 ­	Beginning Photography	3 units	Fall or Spring
1ST SEMESTER	PHOT100	Design Fundamentals	3 units	Fall or Spring
2ND SEMESTER	PHOT 80	Outdoor and Ambient Lighting	3 units	Fall or Spring
2ND SEMESTER	PHOT 85A	Beginning Lighting	4 units	Fall or Spring
2ND SEMESTER	PHOT 60A	Beginning Photoshop	3 units	Fall or Spring
3rd SEMESTER	PHOT 102C	Phase One Capture One	2 units	Fall or Spring
	OR
3rd SEMESTER	PHOT 83	View Camera	2 units	Fall
3rd SEMESTER	PHOT 102A	Architectural Photography	2 units	Spring

Required courses and recommended sequence (20 units):

1ST SEMESTER	PHOT 51 ­	Beginning Photography	3 units	Fall or Spring
1ST SEMESTER	PHOT100	Design Fundamentals	3 units	Fall or Spring
2ND SEMESTER	PHOT 80	Outdoor and Ambient Lighting	3 units	Fall or Spring
2ND SEMESTER	PHOT 85A	Beginning Lighting	4 units	Fall or Spring
2ND SEMESTER	PHOT 60A	Beginning Photoshop	3 units	Fall or Spring
3rd SEMESTER	PHOT 102C	Phase One Capture One	2 units	Fall or Spring
	OR
3rd SEMESTER	PHOT 83	View Camera	2 units	Fall
3rd SEMESTER	PHOT 102A	Architectural Photography	2 units	Spring

Total: 20.00 

Students can prepare to transfer within the CSU system as well as to non-profit private colleges such as CCA. We are part of the 2+2 program within California College of the Arts (see attached). Students can also challenge to waive more courses depending on how much they’ve completed at CCSF PHOTO. See attached 2+2 agreement. Job demand for commercial photography and related occupations in the bay area is on the rise. In the east bay the projection for job increase according to https://www.labormarketinfo.edd.ca.gov is +14.3% and in San Francisco County 9.4%. Our certificates train students to work in the profession. Our alumni are successful entrepreneurs and also working onsite at studios such as Robyn Kessler photography, Sandbox Studios, Williams Sonoma, Airbnb, Instagram and Orange Studio among others. According to our Industry Advisors (meeting minutes attached) wage summaries on the “doing what matters” website are low. This might be in part to the fact that they survey lower income companies such as department stores and retail outlets whereas most photographers are independent entrepreneurs or work in the bay area for large studios such as Restoration Hardware, Taylor Brands, Google, Ebay, The Gap, Levis, Sandbox studios etc. **On 11/3 a request for labor market demand and supply data for “Architectural Photographer” was submitted from the Bay Region Center of Excellence and is attached. However attached results are in relation to Digital Photography so share some data. Note – this data does not take into account entrepreneurs or freelancers who are earning wages of $80,000 or more per year according to alumni surveys. https://coeccc.co1.qualtrics.com/jfe/form/SV_5bsVg9uvO1Ym7uR Job advertisements for positions under ‘Photographer, Architecture” Freelance AirBnB Photographer https://www.quizover.com/amp/job/freelance-plus-listing-photographer-san-francisco-airbnb-entertainment?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic Redfin Photographer https://www.linkedin.com/jobs/view/listing-photographer-sacramento-at-redfin-954272414?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic MHB Architects, San Francisco https://www.indeed.com/cmp/Mbh-Architects?from=2pane&fromjk=9f63d4256cb03ec9&jcid=0f38fb6786950fc0&attributionid=2pane-name General Search “Studio Photographer”: https://www.indeed.com/jobs?q=photographer&l=san%20francisco&vjk=f5ed25e43ad2c0c1 AND https://careers.williams-sonomainc.com/key/photography-studio.html Photographer’s Assistant https://www.linkedin.com/jobs/view/photographers-assistant-at-iq-946694205/?utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic

According to the LMI "City College of San Francisco is the only college issuing awards (39 awards annually) on this TOP code in the Mid-Peninsula sub-region. " We are the most comprehensive program attracting students from other institutions outside of the Mid-Peninsula such at Foothill College, Skyline college and Laney college who have smaller programs but are not as comprehensive and are outside of San Francisco proper. We serve many Industry partners in the bay area such as Google, The Gap, Williams Sonoma, Restoration Hardware, Sandbox Studios, AirBnB among others. San Francisco State University offers a BFA degree in Studio Arts but is not vocationally focused and we serve many of their students. The Academy of Art University offers a degree in Photography however it is over $25,000 a year. City College San Francisco serves a separate urban population.