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Submitter's Information

Name

Gary Graves

Title

Professor

Region

Orange County

College

Fullerton College

CTE Dean

CTE Dean's Name

Carlos Ayon

CTE Dean's Email

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Program Details

Program Title

Business Networking and Sales Certificate

Submission Type

New Program

TOPs Code

Marketing and Distribution (050900)

Projected Start Date

08/15/21

Catalog Description

The Business Networking and Sales Certificate is designed to prepare students for employment in any business. The opposite of networking is not working. And, when developed correctly, it can be a most important business skill. Every time you meet someone, there is an opportunity to learn from them and be a resource to them. In sales, networking is a necessary skill for finding new clients and centers of influence and building a strong referral pipeline. It is also a strategy used to open doors and build powerful relationships. This program is designed for future professionals who are individual members of a team and for those who manage a team or the sales function of a business; For sales managers or executives looking to effectively coach your team and build a high-performing sales engine; Entrepreneurs looking to build a sales team and acquire customers; Business leaders who would like to be more persuasive and influential; Business development professionals who play a role in sales and managing relationships; and Professionals making a horizontal career shift into sales from another functional role. This certificate requires 12-15 units.

Enrollment Completer Projections

100-200

Program Proposal Attributes

Program Award Type(s) (Check all that apply)
  • Certificate of Achievement: 8 to fewer than 16 semester (or 12 to fewer than 24 quarter) units (B)
Program Goal

New program to meet industry demands and increase hourly wages of entry-level workers in this field.

Course Units and Hours

Total Certificate Units (Minimum and Maximum)

12-15

Units for Degree Major or Area of Emphasis (Minimum and Maximum)

n/a

Total Units for Degree (Minimum and Maximum)

n/a

Course Report

Program Requirements Narrative

The Business Networking and Sales Certificate is designed to prepare students for employment in any business. The opposite of networking is not working. And, when developed correctly, it can be a most important business skill. Every time you meet someone, there is an opportunity to learn from them and be a resource to them. In sales, networking is a necessary skill for finding new clients and centers of influence and building a strong referral pipeline. It is also a strategy used to open doors and build powerful relationships. This program is designed for future professionals who are individual members of a team and for those who manage a team or the sales function of a business; For sales managers or executives looking to effectively coach your team and build a high-performing sales engine; Entrepreneurs looking to build a sales team and acquire customers; Business leaders who would like to be more persuasive and influential; Business development professionals who play a role in sales and managing relationships; and Professionals making a horizontal career shift into sales from another functional role. This certificate requires 12-15 units.

Program Requirements
 
 
Choose from the following courses for a minimum of 12-15 unitsUnits
MKT 208 FPrinciples of Selling3
PE 115 FGolf1
 or
PE 139 FTennis1
BUS 111 FBusiness Communications3
 or
BUS 112 FPublic Speaking for Business4
 or
BUS 211 FCritical Reasoning and Writing for Business3
 or
BUS 211HFHonors Critical Reasoning and Writing for Business3
BUS 115 FCultural Awareness and Business Professionalism3
BUS 295 FBusiness Internship2 - 4
  
Total Units12 - 15

Supporting Documents

Orange County Regional Questions

District

North Orange County Community College District

College

Fullerton College

CRLC Member

Ken Starkman

Email

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Phone

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Reason for program recommendation request

New Program

Place of program in college's curriculum/similar program
Business
List similar programs at other colleges in the Orange County Region
None
Annual Enrollment projects (non-duplicative)
100
Priority Sector

business

Submission Details

Published at

09/05/20 - 03:00 PM

Status

Recommended

Return to Drafts

Please list the reason(s) for returning "Business Networking and Sales Certificate". to Gary Graves's drafts. This message will be sent to ggraves@fullcoll.edu

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