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Submitter's Information

Name

Jazmin Guzman

Title

Administrative Assistant

Region

Los Angeles

College

Santa Monica College

CTE Dean

CTE Dean's Name

Patricia Ramos

CTE Dean's Email

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Program Details

Program Title

Strategic Management Practices for New Managers Certificate of Achievement

Submission Type

New Program

TOPs Code

Retail Store Operations and Management (050650)

Projected Start Date

08/25/25

Catalog Description

The Strategic Management Practices for New Managers certificate program aims to provide a pipeline of skilled managerial candidates for local retail, hospitality, and tourism employers. Upon completing the program, students will have the skills to work in an industry that will support their upward social and economic mobility while enhancing their career paths.

Enrollment Completer Projections

According to LARC it is estimated that Santa Monica College will be able to serve 60 students as this is an emerging program. Initially, the majority of students will come from SMC students currently enrolled in various disciplines, mostly Fashion and Business students. Once the program is established and industry connections secured, according to the project mission, local businesses will provide the prime resource for enrollment.

Program Proposal Attributes

Program Award Type(s) (Check all that apply)
  • Certificate of Achievement: 8 to fewer than 16 semester (or 12 to fewer than 24 quarter) units (B)
Program Goal

This program aims to satisfy the skilled worker supply/demand challenge. The goal is to increase the availability of a well-trained, skilled workforce. What has been identified and critical to accomplishing this goal are the skills related to the first time strategic manager position.

Course Units and Hours

Total Certificate Units (Minimum and Maximum)

9 - 12

Units for Degree Major or Area of Emphasis (Minimum and Maximum)

n/a

Total Units for Degree (Minimum and Maximum)

n/a

Course Report

Program Requirements Narrative

The Strategic Management Practices for New Managers certificate is a nine-credit program that supports the Santa Monica College mission and Master Plan for Education by providing an affordable and accessible program that promotes education and opportunities for career advancement in a diverse local and global environment. The skills developed throughout the program's curriculum encompass classroom-based learning and optional workplace interaction. Students will obtain the knowledge and skills to progress in the early to mid stages of management with integrity using leadership and problem-solving skills. Intellectual development, including culture and identity, is a priority and visible throughout the program's curriculum. The certificate supports economic growth and aims to fulfill a need for skilled entry-level executives and managers in the workplace, specifically in the retail, hospitality, and travel market segments.

Program Requirements
CourseTitleUnitsYear/Semester
(Y1 or S1)
Bus 12Success skills for First Time Manager3
Choose 2 from below


Bus 11Introduction to the Hospitality Industry3
Bus 32Business Communications3
Bus 35Customer Relationship Management3
Bus 76Human Resource Management3
Bus 90 CBusiness internship3




Los Angeles Regional Questions

District

Santa Monica College

College

Santa Monica College

LA Workforce Council Voting Member

Patricia Ramos

Email

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Phone

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Reason for program recommendation request

New Program

Place of program in college's curriculum/similar program

Business

List similar programs at other colleges in the Los Angeles Region

A collective group of colleges working on a similar certificate proposal, each focusing variously on hospitality (restaurant operation), tourism, and retail according to their pre-existing curriculum, includes Long Beach City College, Pasadena City College, Los Angeles Trade Tech, Los Angeles City College, LA Harbor College, Pierce College, West LA College, LA Mission College, and LA Southwest College.

Other colleges have management certificates that do not include practical work experience/internships and take much longer to complete. In addition, we do not include a class similar to "Success Skills for First-Time Managers" (BUS 12).

For example, UCLA Extension offers an Advanced Leadership certificate. Five courses are required for completion. An internship and/or related work experience are not an option for the curriculum offerings.

Annual Enrollment projects (non-duplicative)

60 annual

Priority Sector

Retail, Hospitality & Tourism

If this is a program modification, please provide a brief description of the changes to the program. A bulleted list of key changes is acceptable.

N/A

Submission Details

Published at

02/03/25 - 12:50 PM

Last edited at

02/24/25 - 09:09 AM by Gray Rakow

Status

Recommended

Return to Drafts

Please list the reason(s) for returning "Strategic Management Practices for New Managers Certificate of Achievement". to Jazmin Guzman's drafts. This message will be sent to guzman_jazmin@smc.edu

Comments, Documents, Voting

Comments

All Comments


GR

Gray Rakow Super User   ·  02/05/25

As required by the LARC Program Recommendation Process, which is outlined on the LARC Program Recommendation webpage (https://losangelesrc.org/program-recommendation/), the LA Workforce Council Voting Members must be included in the collegial consultation process for new programs. If you have not already done so, please reach out to the LAWC voting members at colleges with similar programs (per your issued LMI report from LA COE) within the next week to ensure that any concerns or questions may be addressed prior to the upcoming business meeting. The current voting members are always available in the Resources section of the LARC Program Recommendation webpage. Please feel free to reach out with any questions (grakow@pasadena.edu).