Arts Business Management

Provides students of the creative industries (those industries that comprise the creative economy, defined as the businesses, organizations, and individuals involved in producing cultural,artistic, and design goods and services) with an introduction to business management, finance and accounting, marketing strategy, and relevant legal issues to assist them in navigating the business side of the creative economy;while also providing business students the opportunity to expand their education into an additional area of the economy. The certificate prepares students for employment in, creation, or management of small business creative industry entities. It is also appropriate for students seeking to enhance their skills as a creative entrepreneur or freelance worker. The Arts Business Management certificate is also stackable with the Small Business Entrepreneur certificate.

Upon the successful completion of the ArtsBusiness Management Certificate of Achievement, students shall be able performthe following tasks:

·        Assist in the planning and organization  within the creative economy

·        Assist in the controls, operations and budgeting within the creative economy

·        Assist in the financial management and marketing within the creative economy

·        Demonstrate an awareness of Art Law

·        Engage in fundraising methods

·        Assist in raising capital

·        Demonstrate sound practices in arts collection management

·        Mitigate various risks to various art collections

Students will develop a base knowledgein the following areas:

·        Arts Management

·        Arts Fundraising

·        Collection development and management

·        Networking within the creative economy

ARTMGT10 Introduction to ArtsManagement                                            3units

BUSMGT45 Small Business Ownership andManagement                           3units

BUSMKT40 Marketing Principles                                                                  3units

and

ACCTGFS465 Financial Accounting forthe Non-Accounting Major           3 units

or

ACCTG1A Financial Accounting                                                                  4units

and

BUSL28A Business Law I                                                                               3 units

or

BUSL435 The Law of Marketing andBusiness Competition                        3units

Plus1 course from the following (1-2 units):

ARTMGT20 Introduction to ProjectFunding                                                1.5units

ARTMGT30 Introduction to CollectionManagement                                   1.5units

ARTMGT40 Creative Careers -Discovering Self-Directed Pathways           1.5units

ARTMGT496AB Arts Business ManagementCooperative Education Internship 1 – 2 units

Total Units 16-18