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Submitter's Information

Name

Kris Costa

Title

Dean, CTE

Region

Central/Mother Lode

College

West Hills College Lemoore

CTE Dean

CTE Dean's Name

Kris Costa

CTE Dean's Email

Log in to view CTE Dean's Email.

Program Details

Program Title

Agriculture Sales and Marketing

Submission Type

n/a

TOPs Code

Agriculture Business, Sales, and Service (011200)

Projected Start Date

08/10/18

Catalog Description
This program will develop and expand the student’s knowledge of Agriculture Business. The student will develop knowledge and skills sufficient to gain and hold entry-level jobs in Ag Sales and Marketing. The student will learn step-by-step sales techniques, stage presence, self-evaluation of voice, habits, abilities in sales, and understanding of sales career. This program will help students make decisions as to whether or not they are qualified in sales, and prepare them for a sales career if they choose that vocation.
Enrollment Completer Projections
20 students are anticipated to complete this program annually.

Program Proposal Attributes

Program Award Type(s) (Check all that apply)
  • Certificate of Achievement: 8 to fewer than 16 semester (or 12 to fewer than 24 quarter) units (B)
Program Goal
Upon satisfactory completion of this award, the student should be prepared to: 1. demonstrate characteristics of a good communication skills 2. demonstrate techniques to develop a sales relationship 3. maximize technology and resources to successfully market a good or product 4. model professional sales presentation strategies

Course Units and Hours

Total Certificate Units (Minimum and Maximum)

15

Units for Degree Major or Area of Emphasis (Minimum and Maximum)

n/a

Total Units for Degree (Minimum and Maximum)

n/a

Course Report

Program Requirements Narrative

n/a

Program Requirements
AGBUS 010: Introduction to Agriculture Business 3 units AGBUS 011: Ag Sales and Communication 3 units AGBUS 015: Computer Applications to Agriculture 3 units CIS 002G: Introduction to E Commerce 3 units AG 015X: General Work Experience 3 units

Supporting Documents

Upload Labor Market Information (LMI)

Central/Mother Lode Regional Questions

Submission Details

Published at

04/17/18 - 01:27 PM

Status

Recommended

Return to Drafts

Please list the reason(s) for returning "Agriculture Sales and Marketing". to Kris Costa's drafts. This message will be sent to kriscosta@whccd.edu

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